How Advazon Helped CREtech Fill Event Seats with Targeted LinkedIn & Email Outreach

Website: www.cretech.com

Industry: Real Estate
Employees: 11-50
Headquarters: New York, US

CREtech connects commercial real estate professionals with cutting-edge technology companies through global conferences in New York and London.

They wanted more than just traffic on their event pages. They needed qualified attendees—decision-makers and industry experts who would actually show up. That’s where Advazon stepped in.

The Challenge: Great Events, But Not Enough Attendees

CREtech knew they were hosting high-value industry events, but they had a problem:

  • Their LinkedIn network wasn’t converting
    They had thousands of connections, but those weren’t turning into engaged event attendees. Invitations sent through LinkedIn weren’t generating much interest.
  • Event registrations were lower than expected
    Despite their efforts, they weren’t getting enough sign-ups from the right audience. Organic reach was limited, and they needed a scalable approach to attract qualified attendees.
  • Finding the right leads took too much time
    Manually searching for potential attendees was slow and inefficient. They needed a streamlined system to find, engage, and convert high-quality leads.

CREtech wanted a way to fill their event seats—without wasting time on unqualified prospects.

The Game Plan: A Smart, Data-Driven Outreach Strategy

CREtech didn’t just need more leads—they needed the right ones. Advazon built a custom LinkedIn and email outreach system that made sure every lead was:

  • A perfect fit for their event
  • Engaged and ready to take action
  • Highly likely to attend and interact

Here’s How We Made It Happen:

Step 1: Supercharging LinkedIn Outreach

  • Expanded their LinkedIn network by connecting with real estate professionals who were a perfect fit.
  • Sent personalized connection requests that actually got accepted.
  • Crafted compelling LinkedIn Event invites to make their events impossible to ignore.
 

Step 2: Running High-Converting Cold Email Campaigns

  • Built a targeted lead list using Apollo.io, LinkedIn, ZoomInfo, and PhantomBuster.
  • Designed highly personalized email sequences that felt human and engaging.
  • Ran A/B testing to fine-tune email subject lines and messaging for higher engagement.
 

Step 3: Automating Lead Nurturing with HubSpot

  • Integrated HubSpot CRM to track leads, automate follow-ups, and close more registrations.
  • Created a system where no lead fell through the cracks—every potential attendee got the right message at the right time.
 

Step 4: Community Engagement for Maximum Impact

  • Engaged LinkedIn group members to build buzz around the event.
  • Encouraged 2nd and 3rd-degree connections to register and bring their networks along.
  • Used strategic messaging to highlight the value of attending CREtech’s events.

The Results: From Empty Seats to Sold-Out Events

Here’s what happened when CREtech applied Advazon’s outreach strategy:

London Event

  • 2,000+ attendees secured through LinkedIn and email outreach
  • 346 attendees converted directly from LinkedIn Event promotions

New York Event

  • 3,500+ attendees engaged on the event page
  • 654 attendees registered through LinkedIn outreach alone

Overall Growth & Impact

  • Expanded LinkedIn network, turning connections into engaged delegates and subscribers
  • Optimized outreach with HubSpot, making follow-ups effortless
  • Higher email open rates and more responses, leading to increased conversions

CREtech not only filled their event seats but also built a repeatable system for driving attendance every time.

What This Means for You

If your business relies on cold outreach, event marketing, or LinkedIn networking, imagine what would happen if:

  • Your LinkedIn connections actually converted into leads
  • Your emails didn’t just get opened—they got responses
  • You had a system that automatically brought in the right audience
 

That’s exactly what Advazon does.

 

Want results like CREtech? Let’s talk. We’ll show you how to scale your lead generation, fill event seats, and close more deals—without burning out your team.

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