Client: Vikk.ai
Industry: LegalTech (AI Assistant for Lawyers)
Services Provided: Cold Email Outreach, A/B Testing, Lead Generation, Campaign Management, Conversion Optimization
Vikk.ai, a fast-growing legal tech startup, approached Advazon to generate qualified legal leads and boost user acquisition for their AI-powered mobile app designed for attorneys. The challenge was clear: attorneys opened emails but were not clicking or converting at the desired rate. We built a custom outreach engine to solve this problem, combining data-driven strategy, performance analysis, and powerful creative testing.
Generate qualified leads from lawyers across the U.S.
Drive app downloads from iOS & Android stores
Improve click-through and reply rates
Reduce manual workload via automation
Position Vikk Pro as a must-have legal assistant tool
1. Lead Sourcing & Segmentation
We collected 10,000+ verified attorney leads using a mix of:
LinkedIn Sales Navigator
Bar Association directories
Google + Manual research
NeverBounce verification
2. Cold Email System Setup
Instantly.ai + custom inbox rotation
Warm-up and sender reputation configuration
SPF, DKIM, DMARC, bounce suppression setup
3. A/B Testing Framework
We implemented 5 A/B testing variations with 20+ emails including:
Copy styles from top experts (Jeremy Chatelaine, Jack Reamer, Jay Feldman, Samantha McKenna, Alex Vacca)
Emotional hooks, pattern interrupts, curiosity-based CTAs
4. Performance-Driven Follow-ups
4–5 follow-up emails per sequence
Based on opens, clicks, replies
Designed to reactivate silent prospects
5. Campaign Reporting & Client Updates
Weekly reporting with lead volume, performance metrics, and next steps
Suggested improvements based on live data
Regular messaging audits and new copy tests
6. Optimization Experiments
Testing short videos inside emails
Behavioral filters (reply tagging, open but no click logic)
Multi-touch retargeting ideas
Over 20,000 attorneys reached in first 3 batches
86% average open rate across campaigns
Campaigns led to real conversions & app growth
Client approved new campaigns weekly with confidence
Personalized outreach with smart segmentation
Copy inspired by best cold email minds in the industry
Consistent A/B testing and adaptation
Strong reporting discipline to guide decision-making
“We’re finally getting real conversations and real downloads. Love how this is scaling. Keep the A/B tests running!” — Nick, Founder, Vikk.ai
Advazon is more than just a lead generation agency. We’re your growth partner, creating personalized outreach campaigns that help B2B companies engage with prospects, build trust, and drive revenue.
